Weekly Performance Report

Global Staffing
Partners

Full-channel marketing performance overview

April 14 - 20, 2026

Google Ads Performance

Search campaign results for April 14-20

Total Spend
$458.32
Weekly ad spend
Clicks
71
Total clicks
Impressions
3,455
Total impressions
CTR
2.06%
Click-through rate
Avg CPC
$6.45
Cost per click
Conversions
0
Form submissions
Campaign Status Spend Clicks Impr. CTR CPC
Search | Staffing Keywords Active $260.42 39 1,932 2.02% $6.68
Search | Temp Agency Keywords Active $197.90 32 1,523 2.10% $6.18

Google Ads Notes

  • Both search campaigns running actively with healthy CTR above 2%
  • Staffing Keywords driving the majority of spend at $260.42 with 39 clicks
  • Temp Agency Keywords generating 32 clicks at a slightly lower CPC of $6.18
  • Conversion tracking in place - monitoring for form submission leads

Ad Platforms Overview

Combined Google Ads + Meta Ads dashboard snapshot

Meta and Google Ads Overview - GSP

Meta Ads Performance

Facebook and Instagram ad results for April 14-20

Total Spend
$296.89
Combined campaign spend
Leads
6
On-Facebook leads
Cost Per Lead
$49.48
Blended CPL
Impressions
7,654
Total reach
Campaign Objective Status Spend Leads CPL
Lead Campaign | General Dynamic Leads Active $167.58 5 $33.52
Traffic Campaign | General Dynamic Traffic Active $68.00 0 -
Lead Campaign | Same Time Zone Leads Active $61.31 1 $61.31

Meta Ads Notes

  • Lead Campaign | General Dynamic is the top performer with 5 leads at $33.52 CPL
  • Same Time Zone campaign generating leads at $61.31 CPL - targeting for timezone alignment
  • Traffic campaign driving awareness and site visits to support the lead campaigns
  • Total of 6 new leads generated through Meta platforms this week

Meta Ads - Best Performing Creatives

Top ad visuals driving engagement and conversions

Below are the ad creatives that performed best during April 14-20. These images are driving the highest engagement and lead conversions across our Meta campaigns.

Best Performing Images - GSP Meta Ads

Social Media Activity

Organic social posts and engagement for the week

GSP Social Media Activity

SMS Campaigns

Bulk drip and mass drop text message outreach

SMS Bulk Drip

SMS Bulk Drip Campaign

SMS Mass Drop

SMS Mass Drop Campaign

UGC Video Content

Short-form video content created for social media

Shorts GSP - Video 1
Shorts GSP - Video 2

Email Marketing

Email outreach and nurture campaigns

Email Activity This Week

  • Continued warm follow-up email sequences to engaged prospects
  • Premium follow-up email template active and generating responses
  • Email nurture sequences running for new leads from Meta campaigns

Completed Tasks

Work completed during April 14-20, 2026